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He has got used the college or university uniform concept, and this reinforces a girl’s sexual visualize and you will invokes a Lolita complex

Due to the fact brands consider the idol class as part of good business plan, they commercialize the excessive intimate files it portray ( Eun, 2019 , p

The baglayeo visualize is obtainable as idols haven’t been this new agencies to make its music. The middle-aged male companies which create idol groups feel the capacity to structure the whole thought of woman groups’ sounds and pictures ( Warwick, 2007 , p. 93). 27). This concept features came up just like the a method girls groups have tried to market the photographs and you may musical as delivery out of lady teams like S.E.S. and you can Fin K.L.

Some other recognized trend has been the effective use of the expression “face particularly fresh fruit,” (gwajeubsang inside the Korean), meaning a face “dripping having juice when bitten,” that was created in the 2015. Likening a lady idol’s face so you’re able to a fruit stresses the woman purity and you will loveliness. It has triggered the new rise in popularity of the new “deal with such as fruits” makeup search once the 2016, having a focus to the a great “pure, clean, and you will bubbly” artistic ( Eun, 2019 , p. 177). Although not, it includes increase on very passive girls function of the likening a girl so you’re able to an apple that’s about to “getting consumed.” In short, their classification users don college or university uniforms, showing its ample chest, straight legs, flexible waists, and a great “face instance fruit” to produce a picture of a young and passive yet sexual woman.

From the women and submissive girl classification, a separate sorts of woman group has starred in the last few years. When you look at the K-pop, the fresh strong image of an excellent Ssen unni will creates “girl-break.” The girl-break build represents a powerful affection and affinity into the a lady that does not include sexual feelings. 74). The feminine admirers which incorporate this lady-break concept end up being the keen followers of the solid and you will unique siblings, who can criticize societal trouble in person and you can share ladies’ emotions about their existence, wants, plus the economic items. a dozen They aren’t frightened that people you are going to value him or her since the lesbians as they understand its interest into Ssen unni was maybe not a sexual one out of terms of antique sex norms; alternatively, it is a kind of enjoy to have winning women that possess confirmed its performance, strengths, and you will determination.

It is an especially rigid women bonding dating, surpassing that of usual relationship, that is distinguished by the an especially high level of psychological closeness ( Kim, 2017 , p

To learn the importance of the lady-crush concept inside K-pop, we could relate to the same notion of “woman electricity” hence appeared in the usa. Because the Gonick (2006) put it “Lady fuel honors the fresh brutal and you can competitive prospective out-of lady as better since reconstitution out-of lady society due to the fact a positive push turning to self-phrase by way of trend, feelings, and you will a do-it-yourself (DIY) method of cultural design” (p. 7). Females admirers enjoy how they may feel “horny, angry, and you may effective meanwhile” (p. 8). The features away from lady fuel and you may Ssen unni are quite comparable because it embody disparate tendencies to be “horny,” “crazy,” and you will “effective.” Thus, “sexy” is one of the most key elements of your Ssen unni in traditional Korean neighborhood, because the girl sexiness stems from this lady unique personality and stylishness. Various other phrase, being sexy ‘s the efficient way the fresh Ssen unni regulation the woman term and offer a robust voice on admirers.

Girls admirers see what forms of show and opportunities they’re able to cultivate given that separate anybody within the neighborhood owing to appreciating the gorgeous properties of the Ssen unni. They are aware that ladies focus on not merely their appearance, and certain attributes, instance “talking experience, friendly choices, attractive system, and cleverness” ( Kim, 2017 , p. 74). Such as, (G)-I DLE keeps featured as newest girls group embodying so it solid picture. The top, Soyeon, actively participates into the songwriting and developing the brand new choreography to your audio, and she in public expresses exactly what she wants perform inside her business. This means, this woman is sufficiently strong enough so you’re able to damage this new silence created by the brand new antique sex norms and to features self-respect.